Nocil an Old Ad

Nocil an Old Ad

This is a Magazine Ad of NOCIL, the first petrochemicals complex to go on stream 10 years ago, has made pioneering efforts to bring the benefits of petrochemical technology to the people. The Old Advertisement says

Ten Years from now, Will you and your children have enough clothes to wear?

Think. Today, the total availability of cloth per person is around 14 metres, barely enough for two shirts and trousers or two sarees. Ten years from now, the total requirement of our 735 million people will be much more. How are we going to fulfill our clothing needs?

Think. Today, the total availability of cloth is about 9,000 million metres per annum. Still, the clothing gap is a wide 2,000 million metres. This will widen to nearly 6,000 million metres ten years from now.

If we are to fill the gap with cotton, we will have to divert arable land to cotton cultivation. Can we do this, when all the available and is needed to grow more food to feed more people?

If we import cotton, we will need to spend vast amounts of foreign exchange. Couldn't that foreign exchange be put to better use?

What then is the solution?

Can petrochemicals, the raw material for synthetic fabrics, possibly fulfill our clothing needs?

It's quite possible. If the availability of all synthetic fibres, which is around 200,000 tonnes per annum today, could be increased to about 500,000 tonnes by 1988-we would be well on our way to solving our clothing needs. And in the process of providing more synthetic fabrics, give our people clothes that are far more durable than cotton, look better, wear better, and wash better.

Increased availability of synthetic fibres will necessarily mean increased use of raw materials derived from petrochemicals.

NOCIL, the first petrochemicals complex to go on stream 10 years ago, has made pioneering efforts to bring the benefits of petrochemical technology to the people. By supplying more of hte basic raw materials required to produce synthetic fibres, it has helped provide durable synthetic cloth. As in the past, so in the future-we at NOCIL hope to make even better contributions in the fields of agriculture, health, power, transport and employment to help fulfil basic needs.