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| CEAT Vintage Magazine Ad |
This Vintage Magazine
Advertisement reveals CEAT which is committed to innovate, rebuild,
reliability, dynamism and toughness. The Old
Ad declares
JAGGED EDGES?
CEAT Tyres withstand them
You don't have to run your tyres over broken glass; the
jagged edges of stones and the rough surfaces of kutcha roads are just as bad.
Just as damaging. So you need tyres that stand up to rough usage on all kinds
of roads. Tyres that are tough. CEAT Tyres. With exceptionally strong casings
rubberized by a process exclusive to CEAT. Extra hard tread to resist sudden or
continued abrasion. CEAT's Contour and Safety Drive tyres withstand the dangers
of bad road surfaces; last long and run safely.
1960 - 1970 TEN YEARS ON THE ROAD TO PROGRESS
'CEAT'
CEAT TYRES ARE BUILT TO TAKE PUNISHMENT
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